Surging
PRISM Insights
Tech
Economy
Politics
Culture
K-Culture
An analysis of how Justin and Hailey Bieber leverage their relationship as a powerful brand ecosystem to drive their business empires, Rhode Skin and Drew House.
An early endorsement of VP JD Vance for President in 2028 by Turning Point USA signals a major power play to define the post-Trump future of the MAGA movement.
Analysis of how AI-powered weather forecasting is moving beyond simple tips to become critical infrastructure for the global travel and logistics industry.
Beyond the vows, the union of K-Drama stars Shin Min-a & Kim Woo-bin is a strategic brand merger with major implications for Netflix and the global content industry.
The return to Gaza's destroyed universities is not just about resilience. It's a look at 'scholasticide'—the geopolitics of educational erasure and its global impact.
A viral Reddit story about a marital dispute over a work event reveals a critical new challenge for corporate leaders: the battle for employee commitment at home.
BB Girls' Minyoung's viral photos aren't just about looks. It's a strategic move in K-Pop's creator economy, signaling a shift in artist IP and brand control.
Analysis of how global leaders are re-evaluating security and alliances amid uncertainty over future US foreign policy and a potential Trump return.
BuzzFeed's viral product listicles aren't just content; they reveal a powerful 'Affiliate-First' economy reshaping retail. PRISM analyzes the impact.
One member's sick day is more than a fan update. It's a signal of operational risk in K-Pop's high-intensity business model. PRISM analyzes the impact.
Iran's execution of an alleged Israeli spy signals a strategic shift. Our analysis explores the geopolitical fallout, the tech-fueled purge, and what it means for global risk.
BuzzFeed's viral listicles reveal a new, hyper-accelerated retail funnel driven by social commerce, Amazon, and the 'dupe economy'. Here's what it means.
