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Total 9 articles

Ford's AI personalization system demo at CES 2026
TechEN
Ford CES 2026 AI Personalization Strategy: Moving Beyond Mass Production

Ford reveals its ambitious AI personalization strategy at CES 2026. Chief Officer Doug Field details a seamless intelligence layer that understands driver context.

Futuristic interior of a Ford autonomous vehicle showing AI interface
TechEN
Ford to Debut Level 3 Autonomous Driving in 2028 via New UEV Platform

Ford announces its roadmap for Level 3 autonomous driving by 2028, powered by the new UEV platform and in-house AI voice assistants.

A digital map showing the global shift in electric vehicle market dominance.
TechEN
Ford CEO Admits Defeat: The Widening US China EV Market Gap

Ford's CEO admits that US automakers aren't currently competing with China's global EV dominance. Learn more about the widening US China EV market gap.

Ford F-150 Hybrid and Maverick in a suburban setting
EconomyEN
Ford 2025 US Auto Sales Rise 6%: Hybrids and Affordable Pickups Drive Growth

Ford reported a 6% increase in 2025 US auto sales, bolstered by surging demand for hybrid vehicles and the affordable Maverick pickup truck.

EV Gold Rush Is Over: Automakers Pivot Back to Gas Guzzlers After Billions Burned
EconomyEN
EV Gold Rush Is Over: Automakers Pivot Back to Gas Guzzlers After Billions Burned

The EV euphoria in the U.S. auto industry is over. Automakers like GM and Ford are pulling back on EV investments after billions in losses, pivoting back to profitable gas trucks and hybrids as consumer demand stalls.

Mobility's Reckoning: Luminar Files for Bankruptcy as Ford Halts All-Electric F-150 Lightning
TechEN
Mobility's Reckoning: Luminar Files for Bankruptcy as Ford Halts All-Electric F-150 Lightning

The mobility sector faces a major correction as lidar maker Luminar and e-bike firm Rad Power Bikes file for bankruptcy, while Ford halts production of its all-electric F-150 Lightning.

Ford's F-150 Lightning Pivot: Why the 'EV Failure' Is Actually a Strategic Masterstroke
TechEN
Ford's F-150 Lightning Pivot: Why the 'EV Failure' Is Actually a Strategic Masterstroke

Ford's pivot on the F-150 Lightning isn't an EV failure. It's a strategic shift to range-extenders that could redefine the electric truck market. Here's why.

Ford Kills Its All-Electric Truck Dream—And Unlocks a Smarter Strategy
TechEN
Ford Kills Its All-Electric Truck Dream—And Unlocks a Smarter Strategy

Ford is pivoting from all-in on EVs to a hybrid-focused future. Our analysis reveals why this retreat is a brilliant strategic move for investors and the industry.

Ford's EV Pivot Isn't About Cars—It's a $2B Bet on Powering the AI Boom
TechEN
Ford's EV Pivot Isn't About Cars—It's a $2B Bet on Powering the AI Boom

Ford's $2B pivot to battery storage is more than a retreat from EVs. Our analysis shows it's a strategic move to power the AI boom and data center economy.