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Total 30 articles

Sony Quietly Exits the Memory Card Business
TechEN
Sony Quietly Exits the Memory Card Business

Sony halted orders for most of its CFexpress and SD card lineup on March 27, 2026 — the same day it raised PS5 prices. What does this mean for photographers, consumers, and Sony's broader strategy?

Sony Is Testing Different Prices for the Same Game
TechEN
Sony Is Testing Different Prices for the Same Game

Sony's PlayStation Store has been quietly A/B testing personalized game prices across 150+ titles in 68 regions. Is dynamic pricing coming to gaming — and what does that mean for players?

Sony's PC Gamers Betrayal: Why Exclusivity Still Matters
TechEN
Sony's PC Gamers Betrayal: Why Exclusivity Still Matters

Sony cancels PC releases for future single-player games to protect PS5 sales and counter Microsoft's next Xbox strategy. A deep dive into the console wars' latest battleground.

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Sony Shuts Down Bluepoint Games Despite Critical Acclaim
TechEN
Sony Shuts Down Bluepoint Games Despite Critical Acclaim

Sony closes Bluepoint Games, the studio behind acclaimed remakes of Demon's Souls and Shadow of the Colossus. 70 employees laid off, studio shutting down in March.

Why $230 Earbuds Feel Like Half a Product
TechEN
Why $230 Earbuds Feel Like Half a Product

Sony LinkBuds Clip review reveals the pricing bubble in open earbuds and the consumer dilemma of paying premium for compromise.

Sony's New Tech Could Make AI Music Pay the Original Artists
EconomyEN
Sony's New Tech Could Make AI Music Pay the Original Artists

Sony Group developed technology to identify original music in AI-generated songs, potentially allowing songwriters to claim compensation from AI developers.

Sony's Surprise Drop Strategy: When Gaming Marketing Goes Stealth
TechEN
Sony's Surprise Drop Strategy: When Gaming Marketing Goes Stealth

Sony just shadow-dropped God of War Sons of Sparta with zero warning. Is this the future of game marketing or a risky gamble?

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Sony Just Beat Apple, But There's a Catch
TechEN
Sony Just Beat Apple, But There's a Catch

Sony's WF-1000XM6 reclaims the noise-canceling crown with 8 mics and superior tech. But market dominance isn't just about specs anymore—it's about ecosystems, fit, and consumer psychology.

Sony's 2.5-Year Wait Ends: Why the WF-1000XM6 Could Reshape Wireless Audio
TechEN
Sony's 2.5-Year Wait Ends: Why the WF-1000XM6 Could Reshape Wireless Audio

Sony's WF-1000XM6 earbuds feature 3x faster processor, 8 microphones, and premium audio tech. Can they challenge Apple's AirPods dominance after 2.5 years of silence?

PlayStation's February Gambit: Why Sony Chose Now to Strike
TechEN
PlayStation's February Gambit: Why Sony Chose Now to Strike

Sony announces February 12th State of Play showcase featuring third-party games and PlayStation Studios content. What's driving the timing and strategy behind this hour-long gaming event?

Sony Bets Big on AI: "Not a Threat, But Our Advantage
EconomyEN
Sony Bets Big on AI: "Not a Threat, But Our Advantage

Sony raises annual forecasts while embracing AI in content production, positioning itself against industry fears. Strong smartphone sensor demand and IP gains fuel optimism for the entertainment giant.

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Sony's Profit Surge Masks a Gaming Hardware Crisis
EconomyEN
Sony's Profit Surge Masks a Gaming Hardware Crisis

Sony beats profit expectations but faces a looming DRAM shortage that could reshape the gaming industry. What happens when AI demand collides with console manufacturing?

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