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Total 173 articles

Beyond the Ink: How Lisa's Tattoos Signal a Revolution in K-Pop's Power Structure
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Beyond the Ink: How Lisa's Tattoos Signal a Revolution in K-Pop's Power Structure

BLACKPINK's Lisa's tattoos aren't just personal. They signal a strategic shift in K-Pop's power dynamics, from corporate control to artist-as-CEO.

MMA 2025 Red Carpet: Decoding the Billion-Dollar Brand Strategies Behind the Looks
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MMA 2025 Red Carpet: Decoding the Billion-Dollar Brand Strategies Behind the Looks

The MMA 2025 red carpet isn't just fashion. It's a battleground for brand deals, tech innovation, and K-Pop's global economic influence. PRISM analyzes.

K-Pop's Power Shift: How IVY's Rumor Control on YouTube Signals the End of Traditional Media Dominance
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K-Pop's Power Shift: How IVY's Rumor Control on YouTube Signals the End of Traditional Media Dominance

Analysis of how K-Pop star IVY's use of YouTube to debunk a rumor signifies a major power shift from traditional media to creator-led narrative control.

Mijoo's 'Ghost Agency' Scam Exposes a Critical Flaw in K-Pop's Talent Pipeline
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Mijoo's 'Ghost Agency' Scam Exposes a Critical Flaw in K-Pop's Talent Pipeline

Former Lovelyz star Mijoo reveals a pre-debut scam, exposing the dark side of the K-pop trainee system and its risks for artists and investors.

ENHYPEN's Sunoo and the New Rules of K-Pop Influence: Why His ₩50M Donation is a Strategic Masterclass
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ENHYPEN's Sunoo and the New Rules of K-Pop Influence: Why His ₩50M Donation is a Strategic Masterclass

ENHYPEN Sunoo's ₩50M donation is more than charity. It's a strategic K-Pop masterclass in building authentic fandoms and redefining artist influence.

The Enlistment Paradox: How BTS's Jimin Redefined Idol Brand Power from the Barracks
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The Enlistment Paradox: How BTS's Jimin Redefined Idol Brand Power from the Barracks

BTS's Jimin tops brand rankings while enlisted, a case study in digital relevance. Our analysis reveals why this changes the game for K-Pop investments.

Lee Je Hoon's K-Pop Debut Isn't a Stunt—It's the New Blueprint for Entertainment IP
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Lee Je Hoon's K-Pop Debut Isn't a Stunt—It's the New Blueprint for Entertainment IP

Lee Je Hoon's K-Pop debut in 'Taxi Driver 3' is more than a stunt. It reveals a powerful strategy for the future of entertainment IP and franchise building.

K-Pop's Judicial Blind Spot: Why Taeil's 3.5-Year Sentence Is a Red Flag for the Entire Industry
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K-Pop's Judicial Blind Spot: Why Taeil's 3.5-Year Sentence Is a Red Flag for the Entire Industry

Former NCT member Taeil's lenient 3.5-year sentence for group sexual assault exposes a systemic 'judicial risk' for K-Pop investors and the entire industry.

G-Dragon’s Ghost Reign: Why K-Pop's Inactive King Was Just Crowned Its Most Influential Figure
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G-Dragon’s Ghost Reign: Why K-Pop's Inactive King Was Just Crowned Its Most Influential Figure

Industry execs voted an inactive G-Dragon as K-Pop's top singer. Our analysis reveals why this isn't nostalgia, but a strategic bet on the future of artist IP.

Idol vs. Influencer: K-Pop's New Civil War Exposes a Multi-Billion Dollar Risk
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Idol vs. Influencer: K-Pop's New Civil War Exposes a Multi-Billion Dollar Risk

A YouTuber's bullying accusation against a K-Pop idol isn't just gossip. It's a new era of creator-driven reputation risk for the entertainment industry.

The Algorithm of Stardom: What K-Pop's Brand Reputation Rankings Reveal About the Future of Influence
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The Algorithm of Stardom: What K-Pop's Brand Reputation Rankings Reveal About the Future of Influence

K-Pop's brand rankings are more than a fan chart; they're a data-driven 'stock ticker' for an idol's economic value. Our analysis on why it matters.

HYBE's Pyrrhic Victory: Why Min Hee Jin's Acquittal Exposes a Systemic Crisis in K-Pop's 'Multi-Label' Empire
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HYBE's Pyrrhic Victory: Why Min Hee Jin's Acquittal Exposes a Systemic Crisis in K-Pop's 'Multi-Label' Empire

Min Hee Jin's legal win over HYBE is not the end. Our analysis reveals the deeper crisis threatening K-Pop's corporate model and the future of NewJeans.