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KBS 'Immortal Songs' NYC Concert: Full Story of a Dream Lineup Turned Logistical Nightmare
K-CultureEN
KBS 'Immortal Songs' NYC Concert: Full Story of a Dream Lineup Turned Logistical Nightmare

The KBS Immortal Songs concert in NYC faced huge backlash from fans over poor organization, including NewJeans' cancellation, tech issues, delays, and safety problems.

BTS Jimin Crowned King of December's Idol Brand Reputation Rankings
K-CultureEN
BTS Jimin Crowned King of December's Idol Brand Reputation Rankings

BTS's Jimin has secured the top spot in the December 2025 individual idol brand reputation rankings, revealed by the Korean Business Research Institute. The analysis of 1,730 idols confirms his enduring marketability.

Jay Park's New Group LNGSHOT Appears at 2025 MMAs Before Official Debut
K-CultureEN
Jay Park's New Group LNGSHOT Appears at 2025 MMAs Before Official Debut

Jay Park's new boy group LNGSHOT made a surprise appearance at the 2025 Melon Music Awards before their official debut. PRISM analyzes what this bold pre-debut strategy means for the future of K-Pop.