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JYP's GIRLSET Performance Criticism: Why Fans Want More After the VCHA Rebrand

2 min readSource

JYP Entertainment's GIRLSET (formerly VCHA) faces performance criticism from fans. Explore the details of the backlash and the challenges of their recent rebrand.

Is a rebrand enough to turn the tide? JYP Entertainment's latest global venture, GIRLSET, is under fire. Despite shedding their former identity as VCHA and launching a fresh musical path, the group's recent performances have left some netizens feeling that the members "deserved more" in terms of quality and preparation.

The JYP GIRLSET Performance Criticism: Expectations vs. Reality

According to reports from Koreaboo and Billboard, the online K-pop community has been vocal about the group's recent stage presence. While fans were initially excited about the GIRLSET rebrand, many now argue that the management hasn't provided the necessary support to showcase the members' true potential. The backlash centers on a perceived gap between the high standards of JYP and the actual live execution.

Formation of VCHA through the A2K survival show.
Official rebrand to GIRLSET aimed at a more mature, global market.
Recent performances met with viral criticism regarding skill levels.

It's not all negative, though. Loyal supporters emphasize that GIRLSET is still in its "rookie phase" post-rebrand. They believe the group just needs more time to settle into their new sound. However, in an industry where millions of streams and perfection are the baseline, the pressure to improve is immediate.

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