Gen Z's Trump Honeymoon Is Already Over

34 percent approval on the economy. 30 percent on cost of living. For Donald Trump, these numbers represent some of his worst polling since January 6th—but the most dramatic collapse is happening with the voters who helped put him back in office: Generation Z.

The honeymoon is over, and it ended faster than anyone expected.

The Great Youth Reversal

In March 2025, Trump's net approval with 18-to-29-year-olds stood at minus 7. By February 2026, it had cratered to minus 31.8—a staggering 24-point drop in less than a year. No other demographic is abandoning Trump this quickly.

This represents a complete reversal of 2024's surprising trend. Young voters had swung hard toward Trump during the campaign, with Kamala Harris winning them by only 19 points compared to Joe Biden's26-point margin in 2020. In key battleground states, the shift was even more dramatic: a 24-point swing toward Trump in Michigan, 18 points in Pennsylvania, and 15 points in Wisconsin.

For the first time in modern history, 56 percent of young men voted for Trump—the same percentage that had voted for Biden four years earlier. The red pill had gone mainstream, amplified through Joe Rogan's podcast, Adin Ross's streams, and countless "bro-casts" where Trump's anti-establishment message resonated with young voters tired of traditional politics.

The Economy, Stupid—Again

But here's what's driving the collapse: Trump isn't delivering on the economic promises that won over these voters in the first place.

"There are things that are very disappointing and very rough right now," Kim, a Generation Z Trump voter from Virginia, said in a recent focus group. "Overall, I think the job market is really hard right now," added Allison from New York. "You just see all this stuff on the news, and you see a lot of people are struggling to find jobs."

These aren't voters responding to Trump's authoritarian overreach or norm-shattering behavior—though those matter. They're responding to something much simpler: he promised to "build the greatest economy in the history of the world," and they feel duped.

For Generation Z, Trump isn't the shocking figure he was to older voters. He's been the dominant force in politics for their entire politically conscious lives. They don't see him as uniquely dangerous—they see him as a politician who made promises and failed to keep them.

The Cost of Living Reality

The numbers tell the story these young voters are living. Since Trump took office, housing prices have continued rising, job growth has stagnated, inflation persists, and college affordability has worsened. For voters entering the workforce with student debt and facing historically high housing costs, these aren't abstract policy failures—they're daily realities.

"From an economics factor, so many of the things that I would say are not wants, but instead needs, have just absolutely skyrocketed," Joseph from Michigan explained. "Basic families are spending so much on just the cost of living that they don't have a cost to save."

This economic squeeze hits Generation Z particularly hard. They're at their most cost-sensitive life stage, often carrying student debt while trying to establish careers in an increasingly precarious job market. When McDonald's costs $20 for a meal, as one focus group participant noted, campaign promises about lowering prices ring hollow.

The Rented Vote Theory

What we're witnessing suggests Trump never truly "owned" young voters—he rented them. His 2024 coalition included many late arrivals who were primarily motivated by economic concerns rather than cultural grievances or personal loyalty to Trump.

These voters are now growing tired of what they see as distractions from the main event. When asked about Trump's threats against Greenland, Mukesh, a young Trump voter from California, responded: "I think we should just respect it, and leave it, and just focus on what's actually happening inside the nation."

The red-Solo-cup energy that initially attracted young voters to Trump's movement is wearing thin when it's not accompanied by tangible economic improvements. The "good vibes" they wanted were supposed to come with results.

The Democratic Opportunity

This presents Democrats with perhaps their biggest opening since 2020. Young voters who swung to Trump represent some of the least committed members of his coalition—and they're already showing buyer's remorse.

But capturing these voters won't be easy. They've been burned by political promises before, particularly during the Biden years when administration messaging about economic recovery clashed with their lived experience of rising costs and limited opportunities.

"I'd say put a larger focus on the economic development," Ruben, a young Trump voter in Georgia, advised Democrats. "A lot of people these days are really coming of age, like being able to vote. And the younger Generation Z, we care about our finances, being able to pay rent, being able to afford food."

The message is clear: these voters want economic populism, not policy papers. They want someone who acknowledges their financial pain and offers concrete solutions, not abstract promises about long-term trends.