#viral trends

A fake announcement for a 'Hollow Knight: Silksong' expansion went viral. Here's why the internet is obsessed with a DLC for a game that isn't even out yet.

Stray Kids just hit a major Billboard milestone. We break down why the real story isn't the chart position, but the fan-driven viral engine behind it.

A year-old video of EXO's Suho has sparked a viral 'Sugar Mommy' rumor. PRISM analyzes why this is breaking the internet and what it reveals about fan wars.

One obscure song. Two K-pop megastars. We break down why the Jungkook-Winter dating rumor went viral and what it reveals about modern fan culture.

Netflix's new K-drama 'Cashero,' where money equals superpower, has become a viral sensation. We break down the best reactions and analyze why it's resonating globally.

A year-old video of EXO's Suho has sparked a viral 'Sugar Mommy' rumor. PRISM analyzes why this is breaking the internet and what it reveals about fan wars.

One obscure song. Two K-pop megastars. We break down why the Jungkook-Winter dating rumor went viral and what it reveals about modern fan culture.

Netflix's new K-drama 'Cashero,' where money equals superpower, has become a viral sensation. We break down the best reactions and analyze why it's resonating globally.

A wild rumor about EXO's Baekhyun went viral. We break down why it exploded, the best online reactions, and what it says about modern fan culture.

Actress Kim Go Eun's pre-debut photos went viral, but it's not just about nostalgia. Here's our analysis on why it reveals a deep truth about authenticity.

A K-pop idol's post-surgery appearance sparked global outrage. We analyze why this viral moment is about more than a swollen face—it's about labor, fans, and the reality of the idol industry.

ITZY's Yuna broke the internet with a few casual photos. We analyze the cultural context, the global reactions, and the 'Relatability Paradox' that explains why.