#Leica

Total 4 articles

Xiaomi Just Declared War on Samsung's Camera Crown

Xiaomi partners with Leica to launch the €1,999 17 Ultra, challenging premium smartphone leaders with 200MP telephoto and 6000mAh battery. Can the Chinese brand shed its budget image?

Feb 28, 2026

TechEN

Why Leica Finally Gave Xiaomi the Red Dot

Leica grants Xiaomi its iconic red dot logo for the first time, marking a new phase in their 3-year partnership. What this means for the premium smartphone market.

Feb 28, 2026

Detail view of the Xiaomi 17 Ultra manual zoom ring and Leica branding

TechEN

Xiaomi 17 Ultra Manual Zoom Ring: The New Tactile Standard in Flagship Cameras

Xiaomi debuts the 17 Ultra with a groundbreaking manual zoom ring in its Leica edition. Discover how this tactile flagship ditches the rear screen for professional camera controls.

Dec 29, 2025

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TechEN

Xiaomi 17 Ultra Launches, Deepens Leica Alliance to 'Reshape' Night Photography

Xiaomi unveiled its latest flagship smartphone, the 17 Ultra, on December 25. It features a deepened partnership with Leica to deliver improved night photography and low-light imaging.

Dec 25, 2025