Super Bowl 2026 4K TV Deals: LG, Sony, and Samsung Slash Prices
Don't miss the Super Bowl 2026 4K TV deals. Save up to $1,200 on LG C4 OLED, Sony Bravia 8 II, and Samsung Frame Pro. Get the best tech for the big game.
High-end screens are seeing massive price cuts of up to $1,200. As we approach 2026's biggest sporting event, industry giants like Sony, Samsung, and LG are engaged in a fierce price war. While CES 2026 just showcased the future of displays, right now is arguably the best time to snag a previous-generation flagship at a fraction of its original cost.
Essential Super Bowl 2026 4K TV Deals to Watch
The standout offer this season comes from LG. The 65-inch LG C4 OLED is currently sitting at $1,299.95 at B&H Photo, representing a staggering $1,200 discount. It features the A9 AI Processor Gen7, providing elite upscaling and a 120Hz refresh rate that’s perfect for both cinematic movies and competitive gaming.
For those seeking the absolute pinnacle of image accuracy, Sony’s Bravia 8 II remains the reference king. After being crowned the top TV in the 10th annual TV Shootout, the 65-inch model has dropped to $2,998 at Amazon. It leverages the XR Processor to deliver a picture that rivals professional-grade studio monitors.
Budget and Lifestyle Options for 2026
Budget-conscious shoppers should look toward Hisense. The QD7 is a steal at $399.99, while the powerhouse U8QG—boasting an incredible 5,000 nits of peak brightness—is available for $1,299.99. Meanwhile, Samsung’s Frame Pro continues to dominate the art-TV segment, with the 75-inch model seeing a massive $1,000 price cut to $2,497.99.
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