Samsung Exynos Auto BMW Supply 2025: Powering the Future of Mobility

German engineering is shaking hands with South Korean silicon. Samsung Electronics has secured a massive deal to supply advanced automotive processors to BMW AG's latest electric vehicles. This partnership marks a significant breakthrough for Samsung's automotive division as it aims to become the brain of the world's most luxurious cars.

Impact of Samsung Exynos Auto BMW Supply 2025

According to industry sources on Tuesday, Samsung Electronics is providing its Exynos Auto V720 chips for BMW's new iX3 electric SUV. The iX3 is a midsize electric vehicle built on the Neue Klasse platform, which represents the next generation of BMW's EV architecture. The model is scheduled to hit the South Korean market in the second half of 2026, featuring a high-tech software-defined vehicle (SDV) experience.

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Expanding Beyond the Midsize Segment

The collaboration doesn't stop with the iX3. Samsung reportedly plans to supply the more powerful Exynos Auto V920 processors for the upcoming BMW 7-series flagships. These chips power in-vehicle infotainment (IVI) systems, delivering seamless navigation and high-quality multimedia performance. This deal follows Samsung's previous successes with Audi in 2019 and Volkswagen in 2021, proving that the company's automotive portfolio is gaining serious momentum in the European market.