170 Sources, 18 Million Reach: The Manufactured Iran #FreeThePersianPeople Campaign

The shouts for freedom may have echoed in the streets of Tehran, but the digital megaphones were held by actors thousands of miles away. According to an extensive investigation by Al Jazeera, the trending hashtag #FreeThePersianPeople—which surged during recent Iranian unrest—wasn't an organic grassroots movement but a highly coordinated influence operation linked to external networks.

Anatomy of the Iran #FreeThePersianPeople Astroturfing

Data from Tweet Binder reveals a striking anomaly in the campaign's dissemination. While the hashtag reached more than 18 million users, the number of accounts producing original content didn't exceed 170. Analysis showed that 94% of the 4,370 posts analyzed were retweets, a classic hallmark of 'astroturfing' designed to create the illusion of widespread public consensus.

The operation centered around specific nodes, including the verified account 'Nioh Berg' and the Israel War Room. These accounts acted as hubs, amplifying pre-packaged narratives that shifted the focus from domestic economic grievances to a broader civilizational clash between 'Persians' and 'Islamists'.

Direct Involvement of Israeli Officials

The campaign wasn't just driven by anonymous bots. High-ranking Israeli officials participated directly. Minister of National Security Itamar Ben-Gvir posted in Persian, calling for the fall of the Iranian leadership, while statements from former Prime Minister Naftali Bennett were systematically repurposed to fit the 'liberation' narrative.

Furthermore, the network heavily promoted Reza Pahlavi, the exiled son of the last Shah, as the only political alternative. This push coincided with calls for foreign military intervention, echoing sentiments previously expressed by Donald Trump following the kinetic strikes on Iranian nuclear sites in June of the previous year.