IVE An Yujin Nara Sarang Card: The Face of a Card She Can't Own

Imagine being the face of a bank card you're legally forbidden from owning. That's the hilarious paradox facing IVE's An Yujin. As the newly appointed model for Hana Bank's Nara Sarang Card, her portrait is literally on the plastic, but she won't be swiping it anytime soon.

The Irony of the IVE An Yujin Nara Sarang Card Campaign

According to Hana Bank, the Nara Sarang Card is a specialized debit and ID card exclusively for South Korean citizens who are currently serving or have completed their mandatory military service. Since An Yujin hasn't served, she doesn't meet the eligibility requirements—even though she's the one promoting it.

The idol recently shared her amusement and slight disappointment with fans. She reportedly asked the bank if she could get a copy of her own card, but they had to decline based on strict military financial regulations. It's reported that the bank is considering gifting her a non-functional replica as a keepsake to acknowledge her role as the 4th Gen icon of the brand.

Building Trust Through Celebrity Power

Selecting a female idol for a military-exclusive card isn't just a random choice. It reflects An Yujin's massive public trust and her reputation for having a clean, reliable image. In the competitive K-pop landscape, being chosen by a major financial institution like Hana Bank is a testament to her brand value.