#Transmedia
Total 3 articles
ViralEN
Vecna on Stage: Why the 'Stranger Things' Cameo is a Masterclass in Modern IP Strategy
A celebrity cameo is more than a stunt. We analyze how Netflix is using 'Stranger Things' to master transmedia storytelling and build a next-gen media empire.
ViralEN
Vecna on Broadway: Netflix's 'Stranger Things' Cameo Reveals Its True Endgame
A celebrity cameo in Stranger Things' Broadway play is more than a stunt. It's a masterclass in IP maximization and the future of entertainment ecosystems.
TechEN
Avatar's True Frontier Isn't the Box Office, It's the Game Engine
James Cameron's Avatar films are blockbusters, but the 'Frontiers of Pandora' game reveals a deeper truth: the IP's future is in interactive worlds.