#Temu
Total 2 articles
EconomyEN
Daiso's Big-Box Bet: How a Korean Retailer Is Fighting Temu With Bricks, Not Clicks
South Korea's Asung Daiso is countering the rise of Chinese e-commerce giants like Temu and AliExpress by investing in large-format physical stores, betting on in-store experience to win over price-sensitive consumers.
EconomyEN
Temu's Super Bowl Blitz Isn't About Ads—It's a Full-Scale Economic Assault
Temu's Super Bowl ad spend is more than marketing. It's a strategic economic assault on Amazon and a new phase in global e-commerce. Here's why it matters.