#Nike

Nike has quietly sold its NFT subsidiary RTFKT, marking a major strategic shift under CEO Elliott Hill. Read how the brand is pivoting back to its core sports business amidst a cooling NFT market.

Nike's stock price saw a boost after a filing revealed Apple CEO Tim Cook purchased $3 million worth of shares. We analyze what this high-profile investment signals for the iconic brand.

As the market weighs the potential for a Santa Claus rally, a tech stock rebound led by AI players contrasts with Nike's 13% plunge. We analyze key trends in big tech, consumer spending, and what's ahead for the holiday week.