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#IP Strategy

Total 5 articles

Beyond the Photoshoot: Why Choo Young Woo & Shin Sia Signal a New K-Entertainment Playbook
K-CultureEN
Beyond the Photoshoot: Why Choo Young Woo & Shin Sia Signal a New K-Entertainment Playbook

A celebrity photoshoot reveals Korea's strategic investment in next-gen talent and cross-cultural IP. We analyze the K-content machine's new playbook.

Avatar: Fire and Ash Ignites Cameron's Long Game, Reshaping Tech & IP Value
ViralEN
Avatar: Fire and Ash Ignites Cameron's Long Game, Reshaping Tech & IP Value

The release of Avatar: Fire and Ash highlights James Cameron's unique long-game strategy in entertainment, blending tech innovation with global IP development for future success.

Vecna on Stage: Why the 'Stranger Things' Cameo is a Masterclass in Modern IP Strategy
ViralEN
Vecna on Stage: Why the 'Stranger Things' Cameo is a Masterclass in Modern IP Strategy

A celebrity cameo is more than a stunt. We analyze how Netflix is using 'Stranger Things' to master transmedia storytelling and build a next-gen media empire.

Avatar's True Frontier Isn't the Box Office, It's the Game Engine
TechEN
Avatar's True Frontier Isn't the Box Office, It's the Game Engine

James Cameron's Avatar films are blockbusters, but the 'Frontiers of Pandora' game reveals a deeper truth: the IP's future is in interactive worlds.

The Idol-Actor Flywheel: Why P.O's New Film Is a Strategic Masterclass in Korean Entertainment
K-CultureEN
The Idol-Actor Flywheel: Why P.O's New Film Is a Strategic Masterclass in Korean Entertainment

Beyond a simple casting, Block B P.O's role in 'HEARTMAN' reveals the sophisticated IP strategy driving K-Content's global dominance. A must-read analysis.