#IP Monetization
Total 4 articles
EconomyEN
Itochu Taps Taiwan's Bibian to Monetize Overlooked Anime Merchandise Globally
Japanese trading giant Itochu is partnering with Taiwanese cross-border e-commerce site Bibian to boost overseas sales for lesser-known anime, signaling a new strategy for monetizing long-tail IP.
EN
Beyond the Monologue: Ariana Grande's SNL Appearance Was a Masterclass in IP Strategy
Ariana Grande's SNL hosting wasn't just entertainment. It was a strategic masterclass in media synergy, IP monetization, and modern brand building. Here's why.
EN
Yesterday's Viral Echo: How Vintage News Curation Unlocks Timeless Engagement in the Digital Age
Vintage newspaper content is thriving online. PRISM analyzes how digital curation of historical media unlocks new engagement, IP value, and investment opportunities.
PRISM by Liabooks
PRISM
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EN
Vecna on Broadway: Netflix's 'Stranger Things' Cameo Reveals Its True Endgame
A celebrity cameo in Stranger Things' Broadway play is more than a stunt. It's a masterclass in IP maximization and the future of entertainment ecosystems.
