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Laptop with SmartPower HDR tech showcasing OLED efficiency
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Samsung Intel SmartPower HDR OLED: Redefining Laptop Battery Efficiency

2 min readSource

Samsung Display and Intel reveal SmartPower HDR, a new technology that slashes OLED power consumption for laptops through real-time brightness monitoring.

Watching HDR content on your laptop shouldn't mean watching your battery die in real-time. Samsung Display and Intel have joined forces to unveil SmartPower HDR, a technology designed to maximize the efficiency of OLED screens during high-dynamic-range playback.

How Samsung Intel SmartPower HDR Works

According to reports from The Verge, the magic happens when the laptop's chipset monitors the peak brightness of every single frame in real-time. While Intel initially teased this technology in 2025, Samsung Display has now provided the technical roadmap for how it functions within the OLED ecosystem.

The timing controller chip in the panel uses these real-time data points to adjust power draw dynamically. This localized control ensures that the screen doesn't waste energy on pixels that don't need high brightness, effectively extending usage time without compromising the visual punch of HDR.

The Wait for SmartPower HDR Laptops

Despite the promising details, it's still unclear which specific laptops will be the first to feature SmartPower HDR. Samsung hasn't named any partners yet, though industry analysts expect this to become a staple in premium ultrabooks aimed at creators and media enthusiasts by later this year.

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