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Nvidia’s Stealthy $20 Billion Christmas Move: Why It’s Buying Groq’s Talent

2 min readSource

Nvidia has reportedly spent $20 billion on a licensing deal with AI startup Groq. Learn how this stealth move helps Nvidia dominate the AI inference market and dodge regulators.

Nvidia just pulled off a $20 billion move on Christmas Eve without issuing a single press release. The world's most valuable company quietly locked in a deal with AI chip startup Groq, described as a "non-exclusive licensing agreement." According to CNBC, this massive cash-for-assets deal brings Groq’s top engineering talent into the Nvidia fold while keeping the startup's shell independent.

The Art of Skirting Antitrust Regulators

Why use a licensing agreement instead of a traditional merger? It's all about avoiding the antitrust spotlight. Stacy Rasgon from Bernstein noted that structuring the deal this way helps keep the "fiction of competition" alive. By not technically merging, Nvidia can integrate Groq’s Language Processing Unit (LPU) technology without enduring a years-long regulatory battle that usually follows a mega-acquisition.

Investment Risk: If regulators view this as a 'de facto' merger, Nvidia could face legal challenges or forced divestitures, potentially impacting its long-term growth strategy.

Widening the Competitive Moat

Groq’s specialty lies in AI inference—the phase where AI models make decisions—rather than just training. With founders who previously built Google’s TPUs, Groq's tech is considered a formidable threat. Analysts at Cantor say Nvidia is playing "both offense and defense," ensuring these assets don't fall into the hands of competitors like Microsoft or Amazon.

News breaks of the $20B deal on Christmas Eve.
Nvidia shares rise 2% to $192.40.
CEO Jensen Huang is scheduled to speak at CES in Las Vegas.

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