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India Quick Commerce 10-Minute Delivery Safety Faces Crackdown as Labor Ministry Steps In

2 min readSource

India's Labor Ministry urges Blinkit, Swiggy Instamart, and Zepto to drop 10-minute delivery promises. New labor laws and worker safety concerns are reshaping the gig economy.

Speed shouldn't come at the cost of lives. Bloomberg reports that India's Labor Ministry has pressured the country's booming quick-commerce giants to abandon their aggressive '10-minute delivery' promises to ensure the safety of millions of gig workers.

The Crisis of India Quick Commerce 10-Minute Delivery Safety

Labor Minister Mansukh Mandaviya met with executives from Blinkit, Instamart, and Zepto to address the mounting risks faced by delivery personnel. While these companies have deployed 'dark stores' across neighborhoods to achieve lightning-fast speeds, the pressure on riders has triggered nationwide unrest.

MetricStatus & Projections
Gig Workers (2020-21)7.7 million
Projected Workers (2029-30)23.5 million
NYE Protest Participation200,000+ workers
Mandatory Social Security Contribution1% to 2% of annual revenue

New Labor Laws and Social Security Funds

Just a month ago, India granted legal status to gig workers under new labor statutes. Aggregators must now contribute between 1% and 2% of their revenue to a government-managed social security fund. This legislative shift follows massive protests on New Year’s Eve, where workers demanded better wages and the removal of automated penalty systems.

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