The Slop Invasion: Is AI-Generated Video Killing Creativity or Birthing a New Art Form?
A flood of AI-generated 'slop' videos from tools like Sora and Veo are taking over social media. Is this the end of originality, or the birth of a new, weird, and wonderful art form?
That grainy, fish-eyed CCTV view is everywhere: a living room, a driveway, an empty store. Then, the impossible happens. A car folds like paper. A cat casually joins a group of capybaras and bears. This is the signature look of "AI slop," a tidal wave of repetitive, often nonsensical -generated clips flooding platforms like and Instagram. Thanks to powerful new tools like 's and Google's , video creation is now just a few taps away for anyone.
How a Bouncing Bunny Broke the Internet
The moment slop entered popular consciousness was arguably summer 2025, with a viral video of rabbits bouncing on a trampoline that fooled millions. The initial reaction was a collective groan—the "enshittification" of the internet, with as the prime culprit. But as compellingly weird and genuinely funny clips began circulating, a more nuanced view started to emerge. People began to see a grain of brilliance buried in the nonsense.
Meet the Slop Creators
While early text-to-video systems focused on realism, a new wave of creators is embracing 's inherent strangeness. "There is definitely a competition of ‘How weird we can push this?’" says Wenhui Lim, an architect-turned--artist. Software developer Drake Garibay went viral with a body-horror clip of a human face emerging from a pot of goo, racking up over views. Meanwhile, digital artist Daryl Anselmo has turned his daily experiments into a four-year art project titled "AI Slop," which has been exhibited in galleries like the Grand Palais Immersif in Paris.
These tools are also enabling new kinds of informal franchises. The creators of Granny Spills, an -generated sassy grandma with followers, use for their entire workflow, from scriptwriting to scene construction. Their role, they say, has become akin to creative directing.
The 'Slop' Debate: Art or Garbage?
The term "slop" originated as a derogatory label for low-quality, mass-produced content. Now, it’s almost synonymous with generation. Creators are divided. Anselmo embraces it ironically, while the Granny Spills team sees it as disrespectful. The backlash is fueled by real-world concerns; a Brookings study found that after new generative- tools launched, freelance jobs in exposed fields saw about a decline in contracts and a drop in earnings. While an Adobe report from October shows that of creators are using generative , many argue that the label "slop" dismisses the skill, trial-and-error, and taste required to produce high-quality results.
The AI slop phenomenon isn't just about technology replacing artists; it's about AI becoming a new cultural language. Much like Photoshop created a distinct visual grammar, text-to-video AI is forging a new vernacular of surrealism and absurdity. The central creative act is shifting from manual craft to conceptual direction—the art of the prompt. Human creativity isn't being extinguished; it's adapting, parodying, and remixing this new tool, proving the impulse to play and create meaning persists.
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