BTS Jimin 蟬聯12月偶像個人品牌冠軍，數據揭曉王者地位
韓國企業評價研究所公布2025年12月偶像個人品牌評價排名，BTS Jimin再度奪冠。本文深入分析基於1,730名偶像的大數據，揭示其品牌價值屹立不搖的關鍵。
年末王者寶座誰屬？根據韓國企業評價研究所最新發布的數據，防彈少年團（BTS）成員Jimin（智旻）在2025年12月的偶像個人品牌評價中再度獨占鰲頭。這項結果再次印證了他在全球市場中舉足輕重的影響力。
大數據分析：1,730名偶像的角逐
該研究所指出，本次排名是基於11月24日至12月24日期間，針對1,730名偶像的巨量數據分析而成。評估標準涵蓋了消費者參與、媒體報導、社群互動與溝通等多個維度，旨在量化偶像的品牌價值。Jimin在各項關鍵指標中均名列前茅，穩固了他的冠軍地位。
品牌評價指數的重要性
值得注意的是，此品牌評價指數並非單純的人氣投票，而是衡量偶像商業價值的重要參考。它反映了偶像在公眾視野中的曝光度與討論熱度，對廣告代言、商業合作等具有直接影響，是業界高度關注的指標。
粉絲力量：ARMY的持續動員
儘管BTS部分成員正在服役，Jimin的品牌影響力絲毫未減，這背後強大的驅動力來自其全球粉絲群ARMY。粉絲們透過社群媒體持續創造話題，維持偶像的熱度，展現了高度組織化的動員能力。這種超越時空限制的支持，是Jimin品牌價值屹立不搖的關鍵。
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