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Beyond Shopping: The Rise of the China Horse Riding Tourism Trend

1 min readSource

Discover why Hong Kong's young elite are heading to mainland China for horse riding. From Shenzhen to Xinjiang, explore the growing China horse riding tourism trend.

Forget luxury malls and dim sum tours. A new wave of travelers is trading city streets for mountain trails. Chan Shan Shan, a 29-year-old entrepreneur from Hong Kong, hasn't spent her weekends sightseeing in the traditional sense. Instead, she's been cantering across mainland China for the past 5 years.

The Rise of the China Horse Riding Tourism Trend

Chan's journey began in neighboring cities like Shenzhen, Dongguan, and Zhuhai in Guangdong province. But her passion soon led her further afield to the breathtaking landscapes of Yunnan and the vast, untamed wilderness of the Xinjiang Uygur autonomous region.

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The allure isn't just about the sport; it's about the scale. While Hong Kong offers riding facilities, they can't match the freedom of China's expansive terrains. This shift highlights a growing demand for niche, hobby-based travel among young professionals who value unique experiences over mass tourism.

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