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Hunting for the 1:168 Secret: Pop Mart Blind Box Collectibles and the Rise of the Mystery Economy

2 min readSource

Explore the viral world of Pop Mart blind box collectibles in 2026. From Labubu's 1:168 secret odds to the artistry of Hirono, discover why mystery toys are a global obsession.

1 in 168. That's the probability of unearthing a 'Secret Edition' figure in a standard case. Mystery collectibles are no longer a niche hobby; they've become a cornerstone of modern consumerism. From the gashapon machines of Japan to the global phenomenon of Pop Mart blind box collectibles, the urge to spend on the unknown is reshaping the retail landscape in 2026.

The Heavyweights of Pop Mart Blind Box Collectibles

Leading the charge is Labubu, the mischievous, fanged creature that's taken social media by storm. Series like 'Pin for Love' have seen prices surge on the secondary market as collectors scramble for the 1:168 odds of finding the rarest variants. But it's not just about the rarity; characters like Hirono offer an emotional depth rarely seen in plastic toys, depicting themes of melancholy and self-reflection that resonate with Gen Z and Millennial buyers.

  • Labubu Pin for Love: Priced at $23, featuring a keychain loop and 1:168 secret ratio.
  • Skullpanda The Paradox: Retails for $20, known for high-quality PVC/ABS materials and ethereal designs.
  • Kimmon Plush Series: Larger format at 6–7 inches, retailing around $27-$33.

Why the Mystery Boxes Won't Stop

The success of these figures lies in the 'Unboxing Experience.' It's a curated moment of surprise that thrives on platforms like TikTok and Instagram. Unlike traditional toys, these are marketed as 'Art Toys,' bridging the gap between affordable collectibles and high-end gallery pieces. The inclusion of interactive elements—magnetic parts, glow-in-the-dark textures, and even scented materials in the Hacipupu series—adds layers of sensory engagement that keep customers returning.

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