Baguio Market Redevelopment SM Prime 2026: Tradition Clashes with Corporate Giant

Can a century-old cultural landmark survive the relentless expansion of a retail juggernaut? In Baguio City, the Philippines' mountain retreat, local vendors are drawing a line in the sand against a massive redevelopment plan by SM Prime Holdings.

Baguio Market Redevelopment SM Prime 2026 Conflict

Baguio, located 240 kilometers north of Manila, isn't just a tourist spot; it's a melting pot of northern indigenous cultures. According to reports from Nikkei Asia on January 2, 2026, traditional traders are vehemently opposing a project that would hand over the heart of their city to SM Prime. They fear that the modernization will lead to skyrocketing rents and the eventual displacement of the very people who built the market's legacy over the last 100 years.

The Stakes for Local Livelihoods and Culture

The retail landscape in the Philippines is shifting rapidly. While companies like Ayala target high-end consumers, and discounters like Dali disrupt the grocery sector, traditional markets remain the backbone of local economies. Baguio traders argue that the 'modernization' is a euphemism for corporatization. Banners calling to 'Save the Baguio Market' now line the streets, reflecting a growing sentiment that economic growth shouldn't come at the cost of local heritage.