Swap Doomscrolling for a Good Book: Amazon's Color Kindle Is 24% Off

Just in time for last-minute holiday shopping, Amazon has dropped the price of the Kindle Colorsoft to $189.99. As of Dec. 22, that’s a $60 savings from its standard $249.99 price, marking a 24% discount on a tech gift that’s likely to thrill almost anyone on your list.

In an age of endless scrolling, an e-reader is the perfect device for anyone who wants to disconnect. The doom will still be there tomorrow, so why not head into the wonderful world of a book instead? The Kindle Colorsoft is a great choice if you enjoy manga, graphic novels, or studying the maps at the beginning of fantasy epics. According to Mashable, it's their top pick for the best Kindle if you want a color version.

Up to 8 Weeks of Battery? An iPad Could Never.

Like most Kindles, the Colorsoft delivers exceptional battery life—we’re talking up to eight weeks before you'll need to recharge. The seven-inch display hits a sweet spot: large enough so you're not turning the page after two sentences, but still compact enough to be travel-friendly.

While Mashable's e-reader expert, Samantha Mangino, noted the device is as quick as the popular Kindle Paperwhite, she wasn't convinced it was worth the full $250 price. Thanks to today's sale, however, you're getting far more bang for your buck.

If the sale price still feels steep, consider the Kobo Clara Colour, which is currently on sale for $139.99 at Amazon. It's another one of Mashable's favorite e-readers and a more affordable alternative. In either case, your 2026 reading goals will be off to a great start.

PRISM Insight: The rise of color e-readers signals an evolution in 'slow tech.' Moving beyond simple text, they now cater to visual media like comics and magazines, redefining their role as 'digital detox' devices that pull users away from stimulating algorithms and into deep, focused content.